reachmediastg - REACH Media Network

Content Ideas For March Madness Digital Signage

reachmediastg — Thu, 29 Feb 2024 17:04:14 +0000

GET YOUR HEAD IN THE GAME In just a few weeks, the entire country will be paying attention to one of the most intense and unpredictable sporting events in the country: March Madness! With such a busy and exciting event underway, you can leverage the tournament to gain similar attention with March Madness digital signage content! Changing up your signage from time to time is a great way to get added eyeballs on your screens, or even attract attention you may not have otherwise. While people may initially be drawn to your displays for March Madness content, they will stay to analyze the other information you present. This opens the door to many marketing or communication opportunities, while also giving viewers a reason to return for the next month. As a result, these viewers have a higher chance of assimilating and becoming a permanent part of your target audience! Of course, March Madness content has benefits for internal communication as well. Providing tournament content in office common areas, lobbies, and breakrooms gives employees a reprieve from the day-to-day stress and opens the door for socialization. This can result in a more connected and efficient workplace. In this article, we will...

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Snoopy’s Home Ice Strengthens Its Marketing Through Digital Signage Technology

reachmediastg — Mon, 26 Feb 2024 19:21:57 +0000

March Madness Signage Is A Slam Dunk For Any Business

reachmediastg — Tue, 20 Feb 2024 14:29:33 +0000

WHAT IS MARCH MADNESS DIGITAL SIGNAGE? With March on the horizon, there’s a few things everyone is preparing for. While seasonal changes and allergies may throw some for a loop, there’s one thing everyone is looking forward to: basketball! The NCAA March Madness tournament is one of the most popular sporting events in the country, averaging about 10.7 million viewers with about 18 million tuning in for the championship game. With such a wide audience, many digital signage users find themselves wanting to display content based around the tournament. Obviously one of the more popular options is to stream the game through live streaming or TV streaming options. This will display the games directly within your layouts, ensuring viewers never miss a moment no matter where they are. However, there are other ways March Madness content can be created and shared through digital signage. RSS ticker feeds can deliver news and updates about the tourney in a quick, concise manner. This is a great option for those who want to get involved in “the Madness” but don’t want to dedicate too much space to it. You can find feeds by simply Googling “NCAA March Madness ticker,” or by using one...

The post March Madness Signage Is A Slam Dunk For Any Business first appeared on REACH Media Network.

THE BEST DIGITAL SIGNAGE PRACTICES FOR GOVERNMENTS AND MUNICIPALITIES

reachmediastg — Thu, 15 Feb 2024 18:07:50 +0000

A QUICK GUIDE TO EFFECTIVE SIGNAGE Digital signage is becoming a more prominent communication method across many governments and municipalities. Being able to share visually engaging content in real-time brings communities together and streamlines certain actions for more effective. However, to get the most out of your digital displays, certain practices are recommended to ensure as many eyes reach your screens as possible, and the knowledge you share is retained. This article will briefly share some key strategies, but you can find the full downloadable at the end of this article. CLARITY & ACCESSIBILITY The most important pillars surrounding your digital messaging are clarity and accessibility. People need to be able to access your displays and read/engage with the content you are providing, but then they need to understand the message you’re trying to convey once they get there. Ultimately, you want your message clear, easy-to-read, and easier to understand. With how fast people may walk by your signage, you only have a few key seconds to capture your audience’s attention. Crafting concise, understandable content is a difficult skill that many content creators struggle with, but it is paramount to your signage’s success. Distill the most essential information down to...

The post THE BEST DIGITAL SIGNAGE PRACTICES FOR GOVERNMENTS AND MUNICIPALITIES first appeared on REACH Media Network.

HOW 2 CASE STUDIES SHOW THE POWER OF GOVERNMENT DIGITAL SIGNAGE

reachmediastg — Mon, 05 Feb 2024 19:41:56 +0000

A DIGITAL GOVERNMENT IS A CONNECTED GOVERNMENT Digital signage offers a degree of flexibility not found in traditional communication methods that any industry can utilize. From synchronizing social media timelines to promoting events, digital signage has been shown to bolster communication and lead teams to accomplishing their goals. As a result, government agencies are beginning to adopt digital signage solutions as a means to interact with their communities. Municipality and government digital signage opens the door to more creative marketing touchpoints that allow you to engage your community in exciting ways. Apps like PowerBI can chart out how much a fundraiser or food drive has raised, while a news outlet integration can give viewers a daily reason to return. Of course, some apps you will use more than others, but they all work in tandem to provide a unique communication avenue between your brand and its target audience. In fact, some of REACH’s own clients have found great uses for digital displays in government locations. This article will briefly detail each case study and how each location utilizes their digital signage to the max. Not signed on and looking to try digital signage yourself? Click here to request a free...

The post HOW 2 CASE STUDIES SHOW THE POWER OF GOVERNMENT DIGITAL SIGNAGE first appeared on REACH Media Network.

3 ESSENTIAL APPS FOR ANY GOVERNMENT SIGNAGE SOLUTION

reachmediastg — Thu, 01 Feb 2024 18:31:20 +0000

REACH Media’s Kiersten Gibson Elected to DSF Board Following Emerging Talent Award

reachmediastg — Thu, 11 Jan 2024 20:57:06 +0000

2024 has started off strong for REACH’s very own Kiersten Gibson! After winning the Dizzie Award for Emerging Talent, Gibson was elected to the DSF’s Board of Directors. Now, she is excited to serve the digital signage community at a larger scale!

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5 Reasons To Use Digital Signage In Manufacturing

reachmediastg — Fri, 05 Jan 2024 19:01:14 +0000

PRODUCTION DISPLAY BOARDS & DIGITAL SIGNAGE FOR MANUFACTURING Manufacturing employees often work long hours, on their feet, doing the same tasks hundreds of times over. Their accomplishments are number-based, which is often a far cry for the amount of effort put into a given day. The manufacturing industry accounts for millions of jobs in the United States. Of that workforce, the annual turnover rate continues to be one of the highest of any industry. Engagement starts with communication, and communication is where most manufacturing sites fall short. There is hope. When you add tools as simple as digital signage for communication, it can produce a higher level of employee engagement and a lower turnover rate. MANUFACTURING DISPLAYS IMPROVE COMPANY CULTURE For starters, many manufacturing employees are unable to carry around a phone on their person while working. They aren’t able to access email, and their environment is too loud for intercom announcements. Shift managers continue to be preoccupied with machinery and deadlines. They don’t need to be responsible for internal communications, as well. The employees rely on flyers in the break room and the rare team-meeting to stay informed. Additionally, employees may be temporary or contracted and receive minimal company...

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How One App Can Revolutionize Manufacturing Digital Signage

reachmediastg — Fri, 05 Jan 2024 18:18:02 +0000

INTRODUCING POWERBI INTEGRATIONS One of the best ways you can expand your signage capabilities is through third-party integrations. Many manufacturing plants utilize third-party apps for scheduling, KPI’s, calendar events, traffic routes, and other user data. Depending on the type of app or integration, this may require you to reach out to your REACH account manager to scope out the project. While this is great as REACH’s flexibility allows you to utilize other software, this can cost time depending on the urgency of your requests. However, there is an integration already built out in your REACH CMS that you can utilize immediately for free. If you have a Microsoft PowerBI account, you can pull information from this application for display through manufacturing-based digital signage. As a result, you can see significant boosts in the efficiency and cohesion of your business. Using this integration requires no set up from you or REACH, allowing you to immediately dive in through a synchronization process. Whether presenting the data in full-screen mode or using infographics to supplement other announcements, PowerBI is a valuable tracking tool that helps businesses reach their goals and keep employees on task. Haven’t taken the plunge yourself on digital signage? Click...

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Hanukkah Digital Signage Content is Here For The Season!

reachmediastg — Fri, 08 Dec 2023 22:08:06 +0000